Make it stand out.
Photos are the number-one marketing tool for your furnished rental business.
As many guests are booking their stay without the ability to visit your listing beforehand, it is of utmost importance that your photos tell your listing’s unique story that guests will be eager to experience first-hand. Guests search through pages of listings in the area they are planning to stay, flipping through photos to find the perfect home that will provide that magical experience they are looking to have.
The visual impression of your property speaks much louder than words.
Professional photos are statistically proven to increase bookings and allow hosts to increase their pricing for stays by:
Making your listing stand out from the competition
Showing guests that you run a professional and organized business
Assuring guests that they are booking a clean, well-maintained space
Helping guests envision their stay at your property by illustrating the unique experience that your home can provide guests
Professional photos not only allow hosts to attract more guests- they allow hosts to attract the guests they want.
By listing photos that exemplify how clean, inviting, and well-maintained the space is, you are more likely to attract guests who treat your property respectfully.
By using professional photos to increase your listing price, you are more likely to attract the guests you want by being in a higher price bracket. If guests are paying more, the perceived value increases.
Why use Sweeter Spaces Photography for your professional photos?
By using professional photography services you’re selling the experience your listing provides to guests. For this reason, Sweeter Spaces Photography captures spatial orientation shots and interior design shots to showcase your listing’s aesthetic. We don’t just take photos- we document the uniqueness your listing has that would make guests want to book you over another stay. We capture the grounds, décor, amenities, and even experiential shots if your listing includes activities like kayaking, vehicle rentals, and other fun things to do. A lot of time, attention, and care goes into your session to ensure that your listing’s visual marketing is at its full potential. For a one-time investment you receive stay after stay in benefits.
But wait, are professional photos going to inaccurately portray my listing? Isn’t it better to take “real” photos that show the listing as it really is?
Professional photos more accurately portray your listing than a DIY photo. Take a look at the room you’re in now- the interior space is lit well AND you can see out the window. Your eyes have a much better dynamic range of light they can take in than a single photo does. Cameras simply cannot capture that range in a single shot the vast majority of the time. The solution used by professionals is to take multiple photos that even out the exposure to what the eye actually sees. These photos are blended using software to fully illustrate the light range. Sweeter Spaces Photography uses a technique that blends gentle flash with the ambient light in the room to fully capture what the eye can see- these layers are hand-blended during the editing process to ensure that they appear natural and true to the space.